Oct 7, 2022
A gorgeous bed can absolutely make a room, but sometimes finding the right bedding can feel daunting. In this episode, Sandra Hernandez Yedor shares all about her bedding and home accessory company, Lili Alessandra.
Episode At A Glance:
This week on The SavvyCast, Sandra Hernandez Yedor joins me to discuss all things beautiful bedding! Sandra is the founder and CEO of Lili Alessandra. I personally have loved using Lili Alessandra products because they are incredibly beautiful and also so practical. Lili Alessandra started out of Sandra's home and now ships products all across the globe. In this episode, she shares the inspiration behind her gorgeous products and how she built her company. Additionally, Sandra shares her most popular products, tips on how to style a beautiful bed, as well as what goes into creating a new collection.
What Is Lili Alessandra?
In October of 2008, Sandra Hernandez Yedor decided to begin the most exciting and rewarding chapter in her life. Sandra started Lili Alessandra with a love for fabrics and textiles and a desire to create a brand of soft furnishings that make a statement. Hence, Lili Alessandra was created with its first bedding collection, and an assortment of decorative pillows was introduced. Sandra's love for European Elegance is reflected in her creations. Her passion for mixing fabrics with handcrafted techniques makes each design uniquely its own. Lili Alessandra's philosophy is to design bedding that inspires individuality in home fashion and interior design. Today, Lili Alessandra sells to retail stores and interior design firms throughout the United States, Canada, Mexico, and Panama. They also sell to interior designers in China, Australia, and the U.K. Lili Alessandra also offers upholstery headboards, ottomans, benches, and luxury hand-knotted rugs to complete the room's aesthetics.
Questions Answered In This Episode:
- Other than bedding, what other Lili Allessandra products are there?
- How does Sandra create the perfect combination of beautiful and practical?
- What is the process like to create a new collection?
- What are some of the most popular Lili Alessandra products?
- Are bed skirts still in style or are they going out of style?
- What are some essentials to creating a beautiful bed?
Resources Mentioned In This Episode:
- Lili Alessandra website
- For a consultation, call 210-534-6800 or email sales@lilialessandra.com
- How to build your bed
- How to install your bed skirt
- Some of my favorite Lili Alessandra products: Lili Alessandra velvet pillows and shams, Lili Alessandra coverlet
I hope you enjoyed this episode! As always, if you have time to rate, review, and subscribe to The SavvyCast on Apple Podcasts, it would be SO appreciated!!!
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